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Stocks / HOG vs SAH

HOG vs SAH

Harley-Davidson, Inc. and Sonic Automotive, Inc. side by side — fundamentals from SEC filings, refreshed nightly. Sector: Consumer Cyclical.

 Harley-Davidson, Inc. (HOG)Sonic Automotive, Inc. (SAH)
Market cap$2.6B$2.7B
Revenue (latest FY)$3.58B$15.15B
Net income (latest FY)$338.74M$118.70M
Revenue growth (5y CAGR)-2.5%9.2%
Net margin9.5%0.8%
Return on equity10.8%11.1%
P/E ratio12.926.7
Dividend yield2.9%1.9%
Profitable years (of last 10)109
Positive free cash flowYesYes

Compare them properly — statement by statement

Open either company interactively: 19 years of income statement, balance sheet and cash flow, ratios, health checks, and Ask — the SEC-grounded research assistant.

Open HOG — free   Open SAH — free

Frequently asked questions

Which is bigger, HOG or SAH?

Sonic Automotive, Inc. is larger by market capitalization — $2.7B versus $2.6B.

Which grows faster, HOG or SAH?

Over the last five fiscal years, Sonic Automotive, Inc. grew revenue faster — 9.2%/yr versus -2.5%/yr, computed from SEC-filed statements.

Where does this data come from?

All figures are computed from official SEC filings (10-K), refreshed nightly. This is a data comparison, not investment advice.

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