Stocks / CLX vs VITL

CLX vs VITL: Which Stock Is the Better Buy?

Clorox Company (The) and Vital Farms, Inc. side by side — fundamentals from SEC filings, refreshed nightly. Sector: Consumer Defensive.

On the fundamentals, VITL grows revenue faster (28.8% vs 1.1%); CLX earns a higher net margin (11.4% vs 8.7%); CLX has the stronger return on equity (252.3% vs 18.9%). On the filings, CLX carries fewer potential red flags (1 vs 2). Full numbers below — the stronger figure on each row is in green.

AI verdict — CLX vs VITL, read from the filings

The stronger business, the cheaper stock, and the risks — synthesised from both companies’ SEC filings, every figure computed not guessed. Not investment advice.

 Clorox Company (The) (CLX)Vital Farms, Inc. (VITL)
Market cap$0.5B
Revenue (latest FY)$7.10B$759.44M
Net income (latest FY)$810.00M$66.28M
Revenue growth (5y CAGR)1.1%28.8%
Net margin11.4%8.7%
Return on equity252.3%18.9%
P/E ratio15.510.2
Dividend yield5.2%
Profitable years (of last 10)108
Positive free cash flowYesNo

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Use the filing period and source shown by each tool before treating two figures as comparable.

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See the full CLX vs VITL breakdown

Both companies across 19 years of income statement, balance sheet and cash flow — with ratios, health checks and Ask, the SEC-grounded research assistant. Free, no account needed.

Open CLX's full financials →   Open VITL's full financials →

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Frequently asked questions

Which is bigger, CLX or VITL?

Market capitalization data is not available for both companies.

Which grows faster, CLX or VITL?

Over the last five fiscal years, Vital Farms, Inc. grew revenue faster — 28.8%/yr versus 1.1%/yr, computed from SEC-filed statements.

Where does this data come from?

All figures are computed from official SEC filings (10-K), refreshed nightly. This is a data comparison, not investment advice.

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